Clear rules help prevent underage drinking!

This TV spot reminds parents that setting clear expectations about not drinking underage is easier than you might think.

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How to have the alcohol talk

Watch this video to learn helpful tips on how to start the conversation with your kids about not drinking underage.

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Get started stopping underage drinking

The first step to stopping underage drinking is spending time having fun with your kids. When you spend time in your child’s world, they’ll listen when you speak from yours.

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All kids need a parent’s help to stay alcohol-free

As a parent, you can help keep kids’ brains healthy and their futures bright, free from the harms of alcohol.

Here’s how:

Know and teach the harms early

Research shows you should talk to your kids about alcohol as early as age 9.2

Teach the Harms

Have fun together

When you spend time in your child’s world, they’ll listen when you speak from yours.

Have Fun

Set clear no-alcohol rules

Have a chat tonight. Make your disapproval of underage drinking clear by setting rules against it.

Chat & Set Rules

Know what your kids are doing

Get involved in your child’s activities—ask the 5 Ws and know what’s going on.

Check In
Picture of kid with a backpack

Your influence is powerful

That’s the great news! Utah kids report the number one reason they choose not to drink is their parents’ strong disapproval.3

 

Picture of kid with a backpack

Why prevent underage drinking?

Because it protects a child’s future. Alcohol affects a young, still developing brain very differently than an adult’s brain, impairing proper development and increasing risks of addiction, depression, suicide, injury, violence, academic problems and more.4

Learn the Harms

How can I help prevent my kid from drinking underage?

Here are some suggestions that can help keep your child alcohol-free. Spend fun time together, set clear “no alcohol” rules and stay involved in your kid’s life.

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Social media updates

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When you don’t set the rules, they’ll make them up as they go. Set a clear no alcohol rule with your kids to protect them against the harms of underage drinking to their developing brain. ow.ly/1VEF50GvqqX See MoreSee Less

When you don’t set the rules, they’ll make them up as they go. Set a clear no alcohol rule with your kids to protect them against the harms of underage drinking to their developing brain. http://ow.ly/1VEF50GvqqX

The number one reason kids don’t drink underage is parents. Express to your kids about why having a hard "no drinking" expectation is because you care for them and want to keep their brains healthy, free from the impact of alcohol. See MoreSee Less

Use our "Chit Chat" card game as a way of opening the door to having a healthy, open conversation. Try it out today with your kids. ow.ly/9dIs50GjCX4 See MoreSee Less

Use our Chit Chat card game as a way of opening the door to having a healthy, open conversation.  Try it out today with your kids.  http://ow.ly/9dIs50GjCX4

No one is too old to have fun with their kids. Let loose and remember to bond with your kids by setting aside quality time. Let them pick the activity or game and gain a fresh perspective of what they value. More tips ➡️ ow.ly/ZzZ950GjCRk See MoreSee Less

No one is too old to have fun with their kids. Let loose and remember to bond with your kids by setting aside quality time. Let them pick the activity or game and gain a fresh perspective of what they value. More tips ➡️  http://ow.ly/ZzZ950GjCRk

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Yes absolutely

The Parents Empowered Mission

Meet Tiffany Clason. She’s the Executive Director at the Utah Department of Alcoholic Beverage Control (DABC). But she’s also a mom. She knows that parents staying involved and having those important “no underage drinking” conversations are crucial to a child’s future success.

Sources

1 Utah Student Health and Risk Prevention [SHARP] Survey, 2019.
2 https://pediatrics.aappublications.org/content/136/3/e718

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3 Utah Student Health and Risk Prevention [SHARP] Survey, 2019.
4 https://www.ncbi.nlm.nih.gov/books/NBK37591/

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